U-fm MEDIA KIT
 

UFM is the brand of our women-oriented radio station­. We air in both Jakarta & Bandung. UFM is part of the Femina Group, a leading magazine publisher­ with 13 titles most of which target women. We broadcast 20 hours a day accompanying­ women with smart entertainment & information­ and cool music.

 

The programs have three general categories:
• Current info: covers beauty & health, financial, social issues, love &    relationships, sex, career & parenting issues.
• Lifestyle: ranges from leisure, culture­ and travel to the internet &    technology.

• The kind of information that is important for young & active women, both    single & married.
• Music: play list on UFM includes current­ & oldies hits music from both   international & national.

ADVERTISING REVENUE
PEROLEHAN IKLAN RADIO UFM SESUAI KATEGORI IKLAN
• Toiletries & Cosmetics 23%
• Household Products 17%
• Food & Beverages 13%
• Services - Entertainment 13%
• Recording Company 10%
• Medicine/Pharmaceuticals,Service - Retail,Transportation, Travel,   Recreation 9%
• Telecomunication,Public Service Announcement 4%
• Services - Personal Services,Automotive & Accessories,Electronic &   Aooliances 3%
• Services - Financial, Property 2%

Our Listeners

• SES ABC 99%
• Women, age 20–35 90%
• University Graduated 61%
• Yummy Mommy 51%

 

Merely 3 years after its initiation, Nielsen Media Research reported on 4nd quarter of 2007 that over 279,000 people in Jakarta listened­ to 94.7 UFM.

UFM is the perfect partner for your product promotion. Count on UFM to give you access to smart, sexy & cool women.

• Integrated experiential marketing campaign that includes radios, events,   online, magazines & e-mediacustom-made for the maximum   nationwideexposure of your product.
• Regular events or customized events developedtogether by UFM and you as   sponsors will leverage product message to our listeners and your target   market. In addition, coverage in the Femina Group’s magazines will create a   nationwidepromotion to your product.
• Special radio program & customized program insertion especially designed for   your needs that attract direct attention from your customers.

As part of Femina Group, we understandmodern women more than they understand themselves. “The Perfect U” tagline reflects the need of every woman to be perfect everyday. UFM gives everyday life a golden frame – be perfect, be U